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All benchmarks

Meta Ads Benchmarks

Healthcare Meta Ads benchmarks

How Healthcare brands run Meta ads — based on 31,674 live ads from 845 advertisers in Adkumo's ad repository.

845
Advertisers

brands running Meta ads

31.7K
Ads analyzed

live creatives in this industry

37
Ads per advertiser

average live at once

39 days
Avg. run time

how long an ad stays live

67%
Image ads

share that use a static image

Most-used calls to action

The CTA buttons Healthcare advertisers pick most.

  • Learn More57%
  • Book Travel10%
  • Apply Now8%
  • Sign Up4%

Where Healthcare brands run ads

Share of placements across Meta's platforms.

  • Facebook32%
  • Instagram30%
  • Audience Network14%
  • Messenger13%
  • Threads10%

Top Healthcare advertisers on Meta

The most active advertisers in this industry, by number of ads.

Example Healthcare ads

Real ads currently running, one per advertiser.

Ad creatives shown are sourced from the public Meta Ad Library and belong to their respective advertisers. They are shown for research and benchmarking, and are not affiliated with or endorsed by Adkumo.

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Methodology

Benchmarks are computed from live Meta ads in Adkumo's ad repository, matched to each advertiser's industry. Percentages are shares of the ads we analyzed for each industry and may not sum to 100%.