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Meta Ads Benchmarks

Restaurants Meta Ads benchmarks

How Restaurants brands run Meta ads — based on 8,594 live ads from 137 advertisers in Adkumo's ad repository.

137
Advertisers

brands running Meta ads

8.6K
Ads analyzed

live creatives in this industry

63
Ads per advertiser

average live at once

26 days
Avg. run time

how long an ad stays live

70%
Image ads

share that use a static image

Most-used calls to action

The CTA buttons Restaurants advertisers pick most.

  • Order Now36%
  • Learn More27%
  • Book Travel16%
  • See Menu4%

Where Restaurants brands run ads

Share of placements across Meta's platforms.

  • Instagram36%
  • Facebook33%
  • Threads11%
  • Messenger10%
  • Audience Network8%

Top Restaurants advertisers on Meta

The most active advertisers in this industry, by number of ads.

Example Restaurants ads

Real ads currently running, one per advertiser.

Ad creatives shown are sourced from the public Meta Ad Library and belong to their respective advertisers. They are shown for research and benchmarking, and are not affiliated with or endorsed by Adkumo.

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Methodology

Benchmarks are computed from live Meta ads in Adkumo's ad repository, matched to each advertiser's industry. Percentages are shares of the ads we analyzed for each industry and may not sum to 100%.